It is your job as their agent to lead them in the right direction from the beginning. Honesty can keep both you and your seller on the same page and keep them from getting the wrong idea or misconception about the selling process! So here are some points that you should share with your seller before their home is listed on the market to make sure the sale is successful from the get-go.
1. “Homes that don’t show well don’t close well.”
Staging makes a huge difference in not only the photos but how well the home shows in person! If your client is stubborn and thinks they should not spend the time and money to stage their home, take them on two showings. Show them a home that is staged and one that is not, that way they can see the difference for themselves.
2. They do not set the price
The sentimental value that they hold for their home will not transfer to the next owner. They need to realize that market sets the price of their home. Be sensitive but firm, ask them what they think their home is worth but do not be afraid to show them their competition.
3. The little things matter
A touch up in chipped paint or even new hardware can make a world of difference in the look of a home. These home repairs can be inexpensive but can completely change the way a potential buyer perceives the home. Before listing, advise the seller on how small improvements can make a big difference when it comes to price and offers.
4. Incentives, Incentives, Incentives
Mention to your selling early on how incentives can make their home stand out above their competition. If their home makes the short list of a potential buyer, practical incentives could potentially be the deciding factor if they could benefit the buyers needs.
5. There are benefits of listing in the winter months
When buyers are serious about finding a home, they do not care what month it is. There could be a serious advantage to list during the winter months when everyone else is waiting for summer.
6. Local business
Even though home prices are on the rise as a country, sellers need to remember that this is a local business. Remind them to pay attention to the prices in their neighborhood and the listing prices of their competition to have a better chance of getting the best offer in a reasonable time frame.
To read more on these tips follow this link: http://www.trulia.com/pro/sellers/6-things-agents-need-to-tell-every-seller-before-they-list/
Search thousands of homes at www.dibiaseteam.com
For more fun articals like our facebook page https://www.facebook.com/DiBiaseTeam